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Disrupting the vagus nerve, which runs between the gut and the brain, may supplant obesity surgery.

Including Laparoscopy and Allied Care" is the OFFICIAL JOURNAL OF THE INTERNATIONAL FEDERATION FOR THE SURGERY OF OBESITY Latest research

Key to Curbing Business Cost of Obesity in Workplace Lies in Understanding Leptin Hormone

By Anonymous

Minneapolis, MN April 28, 2004--Obesity and obesity-related disabilities are costing employers $13 billion annually in medical care costs. Businesses are beginning to pay for unnecessary products and procedures such as diet pills and gastric bypass surgery, driving up insurance costs to astronomical numbers.

These costs are gratuitous and completely avoidable. There has never been a more imperative time for employers to be educated about the hormone Leptin and how it relates to weight issues and obesity. Byron Richards, CCN, with 20 years of scientific knowledge and clinical experience explains the key information on Leptin and its role in solving obesity and other related diseases in his book, Mastering Leptin. Richards, is the leading expert on Leptin making sense of over 7,500 scientific studies on the hormone, and releasing this significant health information to help improve the overall health of society.

WHAT IS LEPTIN?
Leptin is the body’s communicator hormone produced primarily in fat cells. It is responsible for numerous bodily functions, most notably cardiovascular health and weight management. If there is Leptin resistance in the body, the brain sensing incorrect Leptin levels, then a person is at risk for not only obesity, but numerous health conditions, such as high blood pressure and low thyroid.

HOW EMPLOYERS ARE WASTING MONEY
Obese people miss a combined of average of 39 million work days yearly because of illnesses related to weight. Inactivity due to obesity and obesity-related conditions is costing employers up to $1,124 per person per year. Obese individuals are filing $51,000 per claimant per year for illnesses related to their weight.

EDUCATION IS THE KEY
Employers are desperately seeking solutions to this rising epidemic. Byron Richards, CCN, has made it easy for companies to educate themselves and their employers on Leptin and its connection to disease and weight loss. Richards provides solutions to balancing Leptin in the body and losing weight permanently. His book, Mastering Leptinž combines thousands of scientific studies into one, easy-to-understand volume.

OBESITY IS PREVENTABLE
Healthier diets and Leptin awareness could prevent $71 billion in productivity loss. Diet pills and gastric bypass surgery do not fight weight loss at its cause, which is Leptin resistance. To curb obesity, Leptin and The Leptin Diet™, must be understood.

Employers, don’t squander any more valuable company profits on healthcare for employees with obesity and obesity-related conditions. If businesses instituted wellness programs, such as The Leptin Diet™, they could save $1.42 million in insurance costs. Read the book, Mastering Leptin and speak with Leptin/weight loss nutritional expert Byron Richards



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Global Analysis Show Media Perceptions of Obesity Vary Widely Around The World

By Anonymous

New York, New York (PREWB) September 22, 2004 – A first-ever analysis of news articles worldwide finds that obesity coverage in the media has soared 294 percent in the last five years. The comprehensive review of some 9,000 articles, “Obesity in the Public Eye,” by Echo Research, a leader in brand reputation and analysis, looked closely at news from the United States, United Kingdom, France and Asia Pacific to determine global media perceptions on this hot issue.

The report delves into the obesity debate to reveal what media focus on in their reporting including: which multi-national companies are highlighted in coverage, what’s the blame for the dramatic increase, who are the leading sources on the topic, and what are the most talked-about remedies for stemming the tide of obesity?

Highlights of Echo’s analysis of US media found that:
· Coverage on obesity increased 35% from the period January 1999 to March 2004
· Children are the leading center of concern in the obesity crisis
· Among companies most mentioned in obesity articles, McDonald’s appeared in 31% of coverage, Coca-Cola 24%, Kraft Foods 16% and PepsiCo 15%
· Sugar is pinpointed in 44% of all articles as a leading factor in weight gain, followed by soft drinks (23%), potato chips (20%) and carbohydrates (20%)
· Educators and health professionals are leading the obesity debate, appearing as the number one source in all news articles
· Education is mentioned in 56% of all articles as a way to stem the tide of obesity, followed by litigation mentioned in 25% of all articles

“As our research shows, anxieties and health concerns about obesity are growing fast,” said Marianne Eisenmann, managing director of Echo Research in North America. “Just this past July, Health and Human Services Secretary Tommy Thompson declared obesity a disease. Additionally, our research shows that obesity is now firmly ranked alongside diabetes and cancer as a life threatening issue in today’s society the world over.”

“As the debate over obesity becomes more heated, leaders around the world will need to look at how global media perceptions on the issue can affect consumer attitude, influence public opinion and initiate change in corporate policies and government action,” said Eisenmann. “Media too will have to do some soul searching, making certain it’s providing responsible reporting as the public and private sectors prepare to tackle a very real and growing problem.”
Note to Editors
The full analysis report “Obesity in the Public Eye” is available for free download at http://www.echoresearch.com/obesityusa or you can email me and I'll send it to you in PDF format.
Methodology
The research was conducted by Echo Research as a collaborating partner with the International Business Leaders Forum, a non-profit organization supported by over 100 leading CEOs and companies from Europe, America, Middle East and Asia, and the Healthy Eating, Active Living Global Partnership, an international initiative that profiles good corporate health and wellness practices, and facilitates organizational partnerships designed to help tackle the growing epidemic of obesity related illnesses around the world. Echo analyzed some 9,000 news items from the US, UK, France and Asia Pacific supplied by Factiva and published between April 2003 and March 2004. Articles appeared in daily newspapers and business and consumer magazines.




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Origins of Obesity

By Bette L. Hall CMA, NHC

Obesity is a leading health problem in America. At least one third of American adults are obese. Obesity is defined as anyone whose body fat is above 25%.

A sedentary lifestyle and modern conveniences are the culprits that leads to obesity. Id days of old, men and women both worked the land. Think about it - they churned butter, milked
cows, chopped wood, bailed hay, dug wells, built their own homes, washed clothes on a scrub board, pumped water, and much more. In other words, the people of our American society were
physically active.

Today, everything is instant and convenient. We have couch potatoes and couch tomatoes with their remote controls and sweet and salty snacks.

At the end of the great depression of the 1930's, many modern conveniences were introduced into our society to make our life easier. All for what? I'll tell you, it's so we don't have to
work so hard. All so we can take it easy. All so we can sit down and do nothing. We think all the labor saving devices are saving us time and effort. In reality, they are making us lazy.
In our laziness, our bodies are deteriorating, our muscles are
diminishing, our bowels don't function properly, we don't think clearly, and we are more nervous than ever.

Even our jobs are sedentary. Secretaries and receptionists
aren't the only ones who sit all day long. Computer programmers and webmasters sit at their computers all day. Scientists and lab technologists sit in a lab all day. Other people who are sedentary on the job are researchers, authors, poets, artists,
insurance agents, telemarketers, and telephone operators. And the list goes on and on.

We aren't as active as our grandparents were when they were young. Therefore, we need to look for ways to be active.
Physical activity not only helps you to become a slimmer you, but also provides many health benefits. Walking should be your best friend.

Slimmer You is a lifestyle not a fad diet, nor a quick fix. Rather, it is a spiritual matter. It's about changing habits and believing in your self.

What we eat and drink along with the level of physical activity is what determines whether you'll be a slimmer you or not.

http://www.slimmeryou.org

Bette has been writing articles in the weight loss, diet, and nutrition arena for over twenty years. Her degree is in applied science with a major in Medical Assistant. She is a member in good standing of the (AAMA) American Association of Medical Assistants and is a consultant for http://www.slimmeryou.org.




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